One Group. One Purpose.
Multiple Dimensions of Mobility.
At DSP Motor, we’ve built an ecosystem that unites electric innovation, luxury transport, and automotive excellence.
Our group structure brings together two distinct divisions — LS Auto UAE and CTRL Limousine — each advancing a shared mission: redefining how the UAE moves.
The DSP Motor
Ecosystem
DSP Motor operates as the parent company driving innovation, integration, and growth across the automotive and transport sectors.
Our strength lies in connecting the dots — from manufacturing partnerships and vehicle distribution to fleet management and premium mobility solutions.
Every division operates with independence yet contributes to one unified purpose: delivering sustainable performance, luxury experiences, and long-term value to our customers and partners.
Arrive in Comfort
Move with CTRL
Luxury isn’t a service — it’s the art of anticipating every need.
At CTRL Limousine, we redefine premium transportation in the UAE by combining professionalism, safety, and sophistication. Our full-time chauffeurs, rigorously trained under the Wheely system, deliver world-class service with precision, courtesy, and fluent communication. Our fleet of luxury sedans and SUVs is meticulously maintained and equipped with modern amenities to ensure every journey is seamless, comfortable, and refined.
With flexible pricing, tailored contracts, and 24/7 concierge-style support, CTRL Limousine sets a new standard for personalized travel. From corporate transfers and VIP events to on-demand and family services, we go beyond transport — We deliver
the art of arriving in
Comfort.
LEV01
All-ELECTRIC SUV
MEET THE
Feel the power. Embrace the silence. Discover the future.
Discover the LEV01 — a premium electric SUV engineered for performance, durability, and efficiency. With aerodynamic design, advanced technology, and a spacious luxury interior, the LEV01 delivers an exceptional driving experience in any condition now available exclusively with LS Auto UAE.
Drive the Future,
Today.
DSP Motor
The Driving Force
DSP Motor drives the group’s strategy, vision, and growth — empowering each division to innovate with purpose and precision.
We collaborate with manufacturers, investors, and enterprise partners shaping the future of mobility. Contact our corporate team to explore strategic opportunities.